Monday, December 29, 2008

Juicy Fruity

Thanks to Paradise on a Hanger, I won’t be going into 2009 without a marvelously loud tropical shirt. (Consider it my version of guerilla marketing, will ya?)

The little number you see on the right is a Jams World® special called “Juicy Fruity.” It’s got your super organic pineapple design with unmatched panels of lime green and gray. Jams World makes these shirts bright and smart – which must mean I bought it by accident. The button-ups are made from 100% spun crushed rayon, an unusual fabric that receives a permanent “crush” (not wrinkled) finish prior to printing. So I get these tiny pockets of air between the soft fabric and my tender skin; it’s amazingly comfortable as well as dramatic.

You can poke around in the Jams World…uh…world for yourself – it started as a small surf shop in Honolulu. But I'm not going to make it easy: Search it out for yourself. And if you guess what I covet for my next Signalwrite marketing wearable, I’ll throw a genuine Hawaiian pineapple your way. Ta for the run-up to Nine!

2 comments:

donna said...

Richard, condolences! I just heard about this today: http://www.metro.co.uk/news/article.html?Inventor_of_the_Hawaiian_shirt_dies&in_article_id=459255&in_page_id=34

We've lost another genius, but thanks, Alfred, for the legacy.

Richard Laurence Baron said...

Alfred Shaheen - who knew? Or was it...Ellery Chun? Chun was honored by the State of Hawaii in 1991 as "the guy." There's probably a blog post in this somewhere, Donna - thanks for sending this downstream.